Rhythm was approached to provide both art direction and production services to our friends at Meerkats for one of their BGC projects. The requirement was two brand related videos requiring six days filming both on-ground and drone content across a variety of locations.

With a well written script by Gordon Haynes, our direction was to mix some performed simulations with some real world situations. We used a less crew, more time formula to enable us to use a broad range of locations and people for the allocated budget.  This resulted in over twenty five hours of interviews and b-roll to edit down to two, three minute videos.

Having captured a high volume of quality footage enabled the team to expand on the initial scope and deliver additional content.

Director / Editor: Adam Rule
Producer: Gemma Rule
DOP: Justin Griffiths
Drone: Jadro Silic
Agency: Meerkats