Working in the realm of sports and sportswear was one of Adam and Gemma’s dreams. We were privileged enough to work with some amazing people for Once Upon A Run – a high performance active wear company owned and run by two professional athletes – Shae Brown (netballer for Collingwood Magpies) and Mitch Brown (AFL footballer formally for the West Coast Eagles).
The story was simple, show high performance people in realistic active situations. The bottom line is that you do not need to be a professional athlete to wear this brand. You simply need to be dedicated to living a high performance life.
The results were extremely positive for the brand with over 12,000 views within the first 10 days and a spike in Facebook likes.
“Rhythm brought our brand’s story to life. Their professionalism, careful planning and awesome creativity combined to create content that has engaged our customers like never before.” – Shae & Mitch Brown, Once Activewear
Director/Editor: Adam Rule
Producer: Gemma Rule